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YouTube Income: India's creator economy needs to be more serious after new monetisation criteria
YouTube’s new Partner Programme eligibility norms are set to reshape India’s creator economy, raising the bar for monetisation and rewarding serious creators. The shift could boost original and long-form content, deepen audience engagement, professionalise creator careers and push brands towards niche influencers. With non-YPP income already dominating creator earnings, brand deals could become increasingly crucial.
Sa Re Ga Ma Pa returns September 19 with 360-degree stage and 100 musicians on Zee TV
Zee TV will launch a new Sa Re Ga Ma Pa season on September 19. The show features a 360-degree stage and over one hundred musicians. This season celebrates India's diverse musical traditions and talent. Shreyas Talpade hosts while Shankar Mahadevan and others serve as gurus. The program aims to be a grand concert celebrating Indian music.
F1 TV shifts gears: FanCode takes the wheel as India’s Formula 1 fan base races ahead
FanCode will become the sole platform for F1 TV Pro and F1 TV Premium subscriptions in India, giving Formula 1 fans access to live races, multi-camera streams, team radio, telemetry, documentaries and archive content. The move comes as Formula 1’s Indian fan base crosses nine crore. FanCode has broadcast F1 in India since 2024, with its agreement running through 2028.
Actor Anant Nag to be honoured with Dadasaheb Phalke award
In a career spanning five decades, Nag has portrayed diverse characters in over 300 films across Kannada, Hindi, Telugu, Malayalam, Tamil and Marathi cinema
Veteran Kannada actor Anant Nag to receive Dadasaheb Phalke Award
Veteran actor Anant Nag has been honored with the Dadasaheb Phalke Award. He will receive this prestigious award at the National Film Awards ceremony. Prime Minister Narendra Modi congratulated the distinguished artist for his contributions. Nag has appeared in over 300 films across multiple Indian languages. His extensive career includes notable television work and state film awards.
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